Alula Platinum

Introducing our latest Alula Platinum range, the newest addition to our family of nutritional products, trusted by generations of Australian mums for 60 years. Alula® a name that combines science and care continues this legacy.

Alula Platinum range provides the same formulation as S-26 GOLD range, the brand you know and trust.

Alula Platinum. Our most advanced formulation in Australia

For information on the transitional change

S-26

For 60 years, generations of Australian children have been nurtured by their mums, with our nutritional products playing a role for many as a trusted partner in nutrition.

The heritage brand of S-26 in Australia continues the legacy of manufacturing a range of scientifically advanced products to high quality standards.

S-26 is Transitioning to Alula in Australia

In 2013 the ownership of the S-26 brand in Australia changed, and as a result of this we are introducing and evolving to a new brand.

Alula®, a name that combines science and care, for you and your child. And whilst our products continue to evolve, rest assured the quality you know and trust remains the same.

Frequently Asked Questions

Q: Are you replacing S-26 GOLD range with Alula Platinum range?

A: No, we are only introducing Alula Platinum to limited retailers.

Q: Why are you introducing Alula Platinum to only limited retailers?

A: As part of the S-26 to Alula transition, we are slowly transitioning to Alula. Therefore, we have decided to introduce Alula Platinum range to limited retailers only to educate our consumers that S-26 is slowly being rebranded to Alula.

Q: Have the formulations changed?

A: No, the formulations are the same.
     S-26 GOLD NEWBORN = Alula Platinum NEWBORN
     S-26 GOLD PROGRESS = Alula Platinum BABY
     S-26 GOLD TODDLER = Alula Platinum TODDLER
     S-26 GOLD JUNIOR = Alula Platinum JUNIOR